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THE CONCEPT OF ORGANIZATIONAL DEVELOPMENT

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THE CONCEPT OF ORGANIZATIONAL DEVELOPMENT Description of Concept Basics and Nature of the Process According to Beckhard organizational development is aplanned systematic and systemic effort aimed at increasing theeffectiveness and capability of an organization As a concept the term'organizational development' refers to a strategy or process that utilizesempirical methods to effect improvement in a given company plant ororganization Anderson states that this process of improvementinvolves very careful planning and implementation of several changes eachof which is designed to benefit the organization its
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